Agenda

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Presentation 2. A.

Regular BOS Meeting

Meeting Date:	12/03/2019
Submitted By:	Jacque Sanders, Deputy County Manager/Librarian
Department:	Deputy County Mgr/Library District

Information

Request/Subject

Update on the Tourism and Marketing Initiative for Gila County.

Background Information

On March 27, 2018, a work session was held to begin the process of a coordinated effort to promote all of the events, activities, destination sites and opportunities that exist within Gila County. On June 5, 2018, the brand strategy, "Explore the Wild- Discover Gila County" was adopted. On October 2, 2018, the three year Marketing Plan and Strategy for the tourism and marketing initiative was adopted. On February 14, 2019, the Initiative was formally presented to the residents and stakeholders, with the website and social media platforms going live. This presentation will provide an update on the effort and highlight successes to date.

Evaluation

N/A

Conclusion

N/A

Recommendation

N/A

Suggested Motion

Information/Discussion to provide an update on the Tourism and Marketing Initiative. (Jacque Sanders/Cameron Davis)

Attachments
Year in Review Presentation